We know data is omnipresent in our world; that’s no secret. By now, most are familiar with the “Vs” of big data – volume, variety, velocity and veracity. Organizations are finding innovative ways to harness big data for competitive advantage. But if you stop and think about it, what we are really doing is looking through vast volumes of data to find the one tidbit that is going to mean the difference between success and failure. This tidbit might only be available for or a few minutes or less. So it’s really not the size of data that matters – it is the speed or motion of the data!
via The Big Data Hub.