Blog Archives

UX Methods Infographic

There are a lot of methods to use to improve the user experience.

We know many of you are visual learners so we created an infographic of when to use which UX method.

To help evangelize these methods and approaches we created a high resolution two-sided printable version you can purchase and display in your office or event. How cool is that?

via Measuring Usability.

What’s the Difference Between a Web Designer and Web Developer?

First, it is important to really think about each job on it’s own.

A web designer uses graphics and graphic design software (think Adobe Photoshop, Illustrator and InDesign) to create a look for the web. This design is then married with coding to bring it to life online.

The designer may not always be the person writing the code and in some cases can work independently of the team who will take a website design live.

Much of a designer’s job is creative and uses both intuition and imagination, often characteristics of people who are considered right-brained. People in this field may continue their educations in a variety of fields but are most commonly drawn to graphic design and the arts. Designers collect work portfolios to showcase their projects for potential employers.

The best designers have a strong grasp on a variety of concepts including color and typography, spacial relationships, audience and user experience.

via Designmodo.

As the underlying tech becomes a commodity, design emerges as the answer

The technology industry is undergoing a creative transformation. A large amount of value is shifting from the development of underlying technologies — the infrastructure, the platforms, the chips, the radios, the hardware — to the design of how technology interacts with the user. This tectonic creative shift will determine many of tomorrow’s tech winners and losers.

The trend has been emerging for a couple years now, although user interaction has always an important part of tech. But there are some major driving forces behind this trend, and why it’s emerging now. We, at GigaOM, think experience design is so important this year that we’re focusing our two-day annual RoadMap conference (which will take place in San Francisco in a couple weeks) on the topic.

One point of pressure is that the costs of the underlying technologies have dropped dramatically — much of these technologies are now commodities that lean startups (or really anyone) can buy with a bit of funding and a solid business plan. Cloud services like Amazon Web Services provide low cost on-demand computing; chips, sensors and radios are cheap enough to embed in every device and machine; powerful smartphones are becoming widespread and delivering sophisticated and standardized mobile computing platforms. All of this is being connected with blazing fast broadband — the internet (the true mobile internet that’s been envisioned for years) now just, frankly, works.

via GigaOm.