Veteran professional social network LinkedIn grew up on the desktop and is in the midst of retooling its 277 million-user strong business for a mobile-focused digital world. Today it said it’s now just nine percentage points off having its ‘mobile moment’ — aka the point when the proportion of users visiting the service via mobile devices tips into a majority.
Speaking in a session about loyalty and retention here at the Mobile World Congress tradeshow in Barcelona, Joff Redfern, LinkedIn’s VP of mobile product, described the process LInkedIn is going through as a metamorphosis.
Facebook announced last October that the social network’s average referral traffic to media sites increased 170% in 2013. Now, we’re seeing mobile play an even larger role for publishers’ overall traffic.More than half of Facebook’s referral traffic to media sites in January 2014 came from mobile, according to a recent report from Shareaholic. Overall, 16.2% of site referrals came from Facebook.
The chart, created by Statista, tracks the increase of Facebook referral traffic mobile and non-mobile since September 2012. The publishers in question reach 250 million unique visitors per month.
Eduardo Henrique is the head of U.S. operations for Brazil-based Movile, a mobile platform for content and commerce.
As announced in Brazilian press in October of 2013, a new version of a law in Brazil just took effect, mandating that smartphones give visibility to Brazilian-made apps, by either pre-loading phones with these homegrown apps or providing a dedicated marketplace on smartphones to display them.
This is a step forward for the Good Law—which has already helped Brazil a lot—but private business and government need to start doing more to truly help launch Brazil’s mobile potential.
via The Next Web.